Genesis marked its 24 Hours of Le Mans debut on June 12, 2026 by laying out a performance future with two concepts — and signalling that Magma is graduating from a hot-trim badge into a genuine performance identity.
Magma GT Concept
The headline is the Magma GT Concept: a mid-engine luxury grand tourer with a twin-cockpit interior and a racing-inspired analog instrument cluster — joined by three round dials on the centre console, inspired by motor-racing timekeeping instruments. It's the brand's first pure sports-car typology — a true halo car rather than a warmed-over sedan or SUV. First shown in November 2025, it returned at Le Mans with a refined design that traded the launch car's loud Magma Orange for a metallic green paired with copper alloy wheels, along with reworked mirrors, door handles, side fins, and tail-lights.
Magma GT3 Concept
Alongside it sat the Magma GT3 Concept, a GT3-regulation race-focused concept developed independently (not derived from a production model) with Hyundai Motorsport — wearing a more aggressive bodykit with a pronounced splitter, canards, vented fenders, a larger diffuser, and a big rear wing. Together the pair sketch a road-and-track strategy — a halo GT above, a customer racing programme below.
Why it matters
This is distinct from the already-circulating GV60 Magma — and far more significant. A young luxury brand building its first bespoke sports car and a GT3 program at the same time is a statement of intent that very few marques get to make. Le Mans was exactly the right stage for it.
Genesis has confirmed the Magma GT will spawn a mid-engine production model — reportedly in multiple guises including a convertible and a track-focused version — but full specifications and timing aren't set. We'll update as those details firm up.